OUR HISTORY

I want to share with all our clients and friends these words where I tell how the history of HEREN floristry begins and its first steps in 1995.

A life project

In 1995, Jerónima Parra (Jeren) undertook this adventure: opening a florist shop united with the dream of sharing her love of floral arrangements.

This path begins much earlier in order to turn this hobby into a profession, its objective was to train me with the best at a national and international level, and it has been an objective for her throughout all these years to be up to date with the latest trends in her field. sector.

A bouquet is not just a group of flowers well placed and attractive to the eye; For Jeren it is the union of colors, smells and textures, which together transmit to the person who will receive this design, an accumulation of sensations that are difficult to express only with words.

All this, together with enjoying the smiles of your clients & friends when they receive your work in the form of a floral arrangement, is what strengthens the idea of dedicating yourself to working and managing a florist shop.

Today his daughter Raquel accompanies him in this project, making Jeren's dream come true, learning from her mother all of her experiences and learnings over the years, providing a new perspective of design and creation to the florist's floral arrangements. Jeren.

This union of two generations means that its clients can enjoy very careful floral designs with all kinds of details to suit the most demanding.

Thank you to all our clients and friends for joining us in this dream.